The Chiefs, now powered up with Energizer Australia
leading esports and gaming entertainment. The Energizer brand will now take the prime chest sponsorship spot on the playing jersey, sitting opposite the Chiefs own logo.
As the team’s official battery partner will be creating a range of high-powered content and energetic experiences. This includes putting a spotlight on ways for players to improve and maintain a high level of performance, pitting team members against each other in Ultimate Challenges, and more community tournaments to help develop and grow Australian esports. The Chiefs will be focused on helping to develop the Energizer brand into an esports and gaming mainstay.
With previous partnerships in the region including Australia’s Ninja Warrior, we aim to bring the same level of energy and excitement to the world of esports and content creation alike.
“Being the first esports team in the region to work with a brand like Energizer is incredible” said Nick Bobir, CEO at Chiefs Esports. “The partnership has opened up opportunities for us to power up our content and has put us in a position to carry the brand onto the esports and gaming stage. We really want to push boundaries with a partnership like this, the team and I are excited to start sharing that work.”
"We're thrilled to join the Chiefs as the team's official battery, bringing two leading brands together who value power and high-quality performance," said Marianne Arenas, ANZ Marketing for Energizer Holdings, Inc. "This partnership is key in making our brand relevant to more consumers across ANZ. Connecting and engaging with people who share a love for gaming and who also know that Energizer is there to provide power & performance when they need it the most."
Whether it’s swapping batteries in your TV remote, gaming controller, headset, cranking your RGB lighting all the way up, or making sure you never miss a moment with your camera; you can always put your trust in Energizer- the Makers of Energizer Ultimate Lithium, the #1 longest lasting AA battery.
About The Chiefs
The Chiefs are one of the premier esports and gaming entertainment clubs in the ANZ region, featuring top partners and teams in various competitive video games. Founded in 2014, The Chiefs have a consistent record of being highly successful within ANZ Esports competitions, and are committed to the growth of the industry both on a domestic and international level.
About Energizer Holdings, Inc.
Energizer Holdings, Inc. (NYSE: ENR), headquartered in St. Louis, Missouri, is one of the world's largest manufacturers and distributors of primary batteries, portable lights, and auto care appearance, performance, refrigerant, and fragrance products. Our portfolio of globally recognized brands include Energizer®, Armor All®, Eveready®, Rayovac®, STP®, Varta®, A/C Pro®, Refresh Your Car! ®, California Scents®, Driven®, Bahama & Co. ®, LEXOL®, Eagle One®, Nu Finish®, Scratch Doctor®, and Tuff Stuff®. As a global branded consumer products company, Energizer's mission is to lead the charge to deliver value to our customers and consumers better than anyone else.